LEARN
Everything I have written to get you moving: two books, a plan, and the articles. Start anywhere — but start.
New ebook
Use AI to Automate Your Marketing
13 chapters · 9 copy-and-paste prompts
The working system for one person doing the marketing of five: the files to set up first, the five-part prompt, the twelve-email launch, the seven-check edit, and the 45-minute marketing week.
The book
Get Going Already
Digital edition · instant access
The four-stage framework for a profitable online business, from 28 years of marketing online. Where to start, what to ignore, and the three things never to skip.
The plan
The $100 a Day Starter
11 steps · 14 days · 9 scripts
Eleven steps, a fourteen-day calendar and nine scripts for the people who want money coming in this month, not in a year.
Free
The articles
Long reads · updated regularly
Everything I have written publicly about starting, validating and growing a small business — no email required to read any of it.
Free to read
FROM THE ARTICLES.
How to Automate Your Social Media Marketing With AI
Posting every day is not a strategy, it is a tax. Here is the exact system I use to plan, write, edit and schedule a month of social posts in two sittings — with AI doing the typing and you doing the judging.
How to Start a Profitable Online Business: Four Decisions, in Order
Almost nobody fails at this because they lacked information. They fail on sequence. Demand, offer, delivery, distribution — each with a test, and each test cheaper than the one after it.
How to Validate a Business Idea Before You Build Anything
Validation is not research and it is not encouragement. It is a cheap test that ends in a decision: build, or stop. Here is the two-week version, with the exact questions.
Not sure where to start
START WITH THE DOLLAR BOOK.
It is the whole framework for the price of nothing, and it tells you which of the others you actually need — if any.